Studio Alexandra Jolly
French independent product designer and design system specialist.
Who am I?
I am Alexandra, a self-taught product designer and front-end developer.
My interest in web design sparked in my teenage years, when I started creating websites related to my favourite games and activities.
In 2014, I moved to Bordeaux for my studies, pursuing a two-year degree in technology (DUT MMI), during which I collaborated on various projects with my classmates.
A noteworthy project was Prestapic, a pioneering service similar to Unsplash, addressing the difficulty of finding royalty-free images for design purposes.
At the same time we worked on Nameless, an anonymous chat platform that emerged from one of our university's hackathon. We later developed a mobile version in which users could specify their location radius to find conversation partners.
In 2016, I co-founded TidyCards with a classmate, an app to organise and format lists of links. Although many of my earlier projects are now discontinued, I keep refining and polishing this one on my spare time while delving into back-end development.
In October 2016 I joined Schoolab, a mission-driven company that helps its partners and clients to develop their activities in ways that promote diversity and positive social and environmental outcomes.
My role within the product team has evolved over the years at Schoolab. Initially a UI designer and front-end developer I became a product designer and accessibility referent within the SL Group.
What is my speciality?
With my experience accumulated over years on white label SaaS products and my front-end knowledge, I can offer you solutions that are adapted to your objectives and technical constraints.
I specialise in the creation and implementation of design systems, components and in the advanced prototyping of your products, to use them in user tests and interviews.
I pay particular attention to the accessibility and inclusion of the products I work on, as well as the interaction elements.
Things I enjoy doing in my free time
My work experience
My passion for product design and front-end development started in my teenage years, tinkering with websites for my favorite games and activities. This early fascination led me to pursue a technology degree and eventually embark on a fulfilling career crafting user-centered digital experiences.
My professional journey has been one of continuous learning and exciting challenges, primarily centered at Schoolab, a global innovation studio and incubator.
Starting as a UI/UX designer and Front-End developer (2016-2019), I perfected my skills by building solutions for our internal booking and community management tool Inside, as well as collaborating on client projects for companies like BNP Paribas Banque Privée, TotalEnergies, UpCoop, Suez and SNCF. This period also allowed me to contribute to the redesign of the Schoolab websites, further expanding my expertise.
Driven by a desire to deepen my impact, I transitioned to a Product Designer & Front-End role (2019-2022). This shift allowed me to take ownership of the entire product design lifecycle, leading initiatives such as the creation of the first Schoolab's design system and revamping our Inside platform.
During this period, I became an integral part of the product team for our internal program and learning management tool, Inject. My role in the Schoolab rebranding project further enhanced my skills in branding and user experience design.
Works: Schoolab, SNCF Patrimoine, Inside (2016-2022)
Finally, as a Senior Product Designer (2022-2025), I leveraged my experience and front-end knowledge to champion design excellence at Schoolab. I focused on evolving our design system, training the team on Figma best practices, and creating efficient design processes. Projects including a Figma training program and a dedicated design system for our programs landing pages.
Furthermore, I've actively contributed to enhancing the accessibility of our platforms by collaborating with colleagues to create a comprehensive documentation on Storybook and implementing improvements across navigation, layouts, content, iconography, color accessibility, and more.
My last focus at Schoolab has been on designing an organization Hub, a program installer, progress-tracking graphs and charts, a visual page builder, an Inject rebranding, a dark theme, and integrating AI in our products with clear guidelines. Throughout, I strive to improve the overall coherence of the Inject application for an optimal user experience.
Works: Inject, Figma course, Inject Design System (2022-2025)
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My passion for design extends beyond my work at Schoolab. In 2016, I co-founded TidyCards, a web app that helps users organize and share links effortlessly. This ongoing project allows me to explore my entrepreneurial spirit and contribute a valuable tool to the digital landscape.
Since 2012, I've also been offering freelance product design services, partnering with clients to bring their product to life. This experience allows me to engage with diverse projects and continually expand my creative skillset.
My early career was shaped by valuable internships at Studio Silver Arrow in 2016 and NEO-SOFT Services in 2015, where I gained foundational experience in UI/UX design, front-end development, and PHP development.
